How to develop your business strategy – Business Model Canvas

Explore the two most effective methods to develop a winning strategy for success – the Business Plan and the Business Model Canvas.

In this workshop, Pete Schonbeck (Productschön Business Advice) will introduce you to the fundamental considerations for developing a business strategy. You will learn how to plan effectively, conduct thorough market research and create realistic financial forecasts.

Through attending, you will gain a much better understanding of how to effectively position your business for growth. The session will cover:

Two key business planning tools: the Business Plan and the Business Model CanvasHow to define your customer relationships and customer segmentsHow to do effective market research and develop successful marketing practicesHow to generate sales and which pricing model to chooseHow to formulate your cost structureThis session will take place in person at the British Library's Business & IP Centre and online.

Part of the Business Masterclasses collection.