What is a trade mark and how to search for one?

Customers need to be able to identify your business from your competition in a highly competitive market place.

Every business needs a trading or brand name. Customers need to be able to identify your business from your competition in a highly competitive market place.

This workshop will explain the basics behind trademark protection and registration, and how to use internet databases and resources to search for trademarks. The session will include a live demonstration of a trademark search to guide delegates through the process.

This session will be led by Jeremy O'Hare.

Jeremy O'Hare is the Research and Business Development Manager at the British Library’s Business & IP Centre. He presents the Centre’s series of intellectual property workshops and one to one clinics working with a diverse range of businesses from all sectors, especially helping those who are at a start-up and growth level.